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Dear Aqueous Digital Team


A very merry Christmas from all the team at Aqueous Digital. We hope you have an enjoyable festive season and we wish you every success in 2022.

     

In this edition of Search Never Sleeps, we discuss the latest Google update and how this could affect your SEO and website traffic.  We also discuss Manchester and how the northern city is leading a new digital revolution. Plus, we announce our latest awards nomination for our work with our customer Wilson Browne Solicitors.


Please forward this update to your friends and colleagues and encourage them to sign-up to receive their own copy on our homepage.

     

MUM's the Word

Google’s MUM update launched earlier this year. MUM stands for Multitasks Unified Model, but what does that actually mean for your SEO?


Google has improved its search experience by using AI technology to overcome website language and formatting barriers. MUM can understand and translate over 75 foreign languages from sites across the globe. 


This enables the search engine to access a wealth of previously inaccessible information. It also predicts what a user might search for next and provides more of what they want, without needing to carry out additional searches. 


In reality, this means your website is now competing with many more sites around the world. However, MUM could also be good news, as it will encourage searchers to dive into smaller, independent resources through links and images not previously displayed on page one of Google.


Find out more about Google MUM

     

Is Manchester Leading the Next Digital Industrial Revolution?


Back in the early 19th century, the phenomenal growth of Manchester's cotton trade, put the then quiet market town on the global map, as it spun and weaved its way to become the world’s first industrial city.


Manchester helped create the blueprint for the modern world, but is the city on the verge of a new digital revolution? Read the full article

     

News about Aqueous

     

Prevent Breast Cancer


This Christmas, we are supporting the charity Prevent Breast Cancer by sponsoring one of their Christmas cards.

  

The cards were available to buy in their online shop to help raise funds for the charity. They have now completely sold out, but there are other cards and gifts available should you wish to support the charity.

     

The Toy Appeal - Give a Child a Christmas


Another chairty we are also supporting this Chritstmas is The Toy Appeal.


We have made a donation to help the volunteer organisation provide toys at Christmas to children who are living in poverty in the UK.

     

Northern Digital Awards 


The team at Aqueous are ending the year on a high note, as it's just been announced we have reached the finals of the prestigious Northern Digital Awards 2022!


We are nominated for Best SEO Campaign with our fabulous customer, Wilson Browne Solicitors. Winners are announced at the end of March 2022. 

     

Woolston Rovers Sponsorship


Woolston Rovers Royals Under 12s football team are looking sharper this season, thanks to sponsorship from Aqueous Digital. 


The top Warrington junior team are proudly carrying our logo emblazoned on the front of their new blue and white kits.

     
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Christmas and New Year Opening times


Our offices will be closed from Thursday 23 December and will re-open on Tuesday 4 January 2022.


For urgent enquiries over this period, please email: agency@aqueous-digital.co.uk

   
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We hope you've found our Christimas Search Never Sleeps news update helpful. We'd love to get your feedback and your ideas for articles and guides that you would like to see published in future editions and on our website. If you'd rather not receive our updates, you can unsubscribe at any time by simply clicking the link at the bottom of this email.


If you would like to talk to our team directly about SEO, Content Strategy, Reputation Management or Google Ads, please email or call the office directly 0800 285 1424


Have a great Christmas from all the team at Aqueous Digital

     
     
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Aqueous Digital | Oak House, Sutton Quays Business Park, Clifton Road, Sutton Weaver, WA7 3EH